International exhibition for beauty, aesthetics, cosmetics and wellness
Beauty & Care Istanbul 2027 is the 39th edition of the international professional beauty and personal care exhibition in Istanbul. The event brings together the latest products, technologies, equipment and professional solutions across medical aesthetics, cosmetics, hair care, spa, wellness and fitness.
The exhibition will take place from 18 to 21 March 2027 at the Istanbul Lütfi Kırdar International Convention and Exhibition Center – Rumeli Hall. It provides a professional meeting platform for manufacturers, distributors, beauty specialists, healthcare professionals, salon owners, spa operators and other industry decision-makers.
Beauty & Care Istanbul also combines product displays with professional presentations, training sessions and seminars, allowing visitors to follow new techniques, technologies and developments in the beauty and personal care industry.
Beauty & Care Istanbul is a useful destination for professionals looking to discover new beauty technologies, compare professional equipment and meet suppliers and manufacturers.
Visitors can explore solutions for aesthetic clinics, beauty centers, hair salons, nail studios, spas, wellness facilities and fitness businesses. The event also creates opportunities to establish new commercial relationships, discover emerging products and expand professional networks.
For international buyers and distributors, the exhibition provides an opportunity to connect with Turkish and international companies operating across several segments of the beauty and wellness market.
Beauty & Care Istanbul 2027 is suitable for:
The official exhibition information specifically identifies doctors, dermatologists, aestheticians, beauticians, hairdressers, dietitians, makeup artists, spa and sauna hotel executives and fitness center operators among its professional audience.
Aesthetic dermatology equipment, professional aesthetic technologies, skin analysis systems and anti-aging solutions.
Professional cosmetics, skincare products, makeup products and beauty care solutions.
Professional hair care products, salon equipment, hair styling technologies and accessories.
Professional nail equipment, manicure and pedicure products, nail care solutions and related accessories.
Spa equipment, wellness products, treatment equipment and solutions for professional wellness facilities.
Fitness equipment, sports center products and technologies for health and wellness businesses.
Natural products, herbal products, dietary and lifestyle solutions related to personal health and wellness.
Packaging solutions and private-label opportunities for beauty and personal care brands.
Beauty & Care Istanbul 2027 is an international professional exhibition covering medical aesthetics, cosmetics, hair care, spa, wellness, fitness and related beauty products and equipment. It is designed as a business and networking platform for professionals in the beauty and personal care industries.
The 39th Beauty & Care Istanbul will be held from 18 to 21 March 2027 in Istanbul.
The exhibition will take place at the Istanbul Lütfi Kırdar International Convention and Exhibition Center – Rumeli Hall in Istanbul, Türkiye.
The exhibition is organized by TG Expo International Fairs Inc. (TG Expo).
The exhibition covers medical aesthetics equipment and products, cosmetics and makeup, hair care products and equipment, professional nail and hand-foot care, spa and wellness products, fitness equipment and healthy living products. Packaging and private-label solutions are also among the related product areas.
Yes. Beauty salon owners and professionals can use the exhibition to discover professional cosmetics, beauty equipment, skincare solutions, hair products, nail equipment and other products used in salon operations.
Yes. Aesthetic clinics can explore professional aesthetic technologies, dermatology-related equipment, skin analysis solutions and other products designed for professional beauty and aesthetic applications.
Yes. The exhibition is aimed at professional visitors and companies looking for new products, suppliers and business opportunities. Its international business orientation makes it relevant to distributors, importers and buyers from different markets.
The main sectors include medical aesthetics, professional cosmetics, hair care, nail care, spa, wellness, fitness and healthy living. These areas bring together both consumer-oriented products and professional equipment.
Yes. The exhibition program includes presentations, practical training sessions and seminars led by industry professionals. These activities help visitors learn about new technologies, techniques, products and industry trends.
Yes. Hairdressers and hair salon professionals are among the target professional visitors. They can explore hair care products, styling equipment, salon technologies and other professional solutions.
Yes. Spa operators, wellness businesses and hotel professionals can discover treatment equipment, wellness products and solutions designed for professional spa and hospitality environments.
Visitors can meet manufacturers and suppliers, identify potential distribution partners, compare products, discover new technologies and develop commercial relationships in the beauty, aesthetics, wellness and personal care sectors.
The 2025 edition recorded 20,172 visitors from 45 countries, alongside 196 exhibitors and 521 brands. These figures demonstrate the exhibition's international professional reach.
The exhibition brings several professional beauty sectors together in one event, allowing companies and professionals to follow technological developments, discover new products and build business relationships. Its combination of exhibitions, demonstrations, training and professional seminars also makes it a useful industry networking and learning platform.
Select the right path based on how you want to join this exhibition.
Trade Mission for business visitors
For business owners, managers and professionals who want a planned, supported and result-focused exhibition visit.
Booth & exhibition support
For companies that want to book a booth and manage their exhibition presence with trusted local support.
